|Connecting patients to the right care starts with you. It starts with the chain of events you initiate when you work with RelayHealth - a chain that extends across the country and results in millions of people getting more from their healthcare.
RelayHealth provides solutions that improve clinical communication, accelerate care delivery and drive cash collection. We do all this by connecting patients, providers, pharmacies, payors and financial institutions. We've become a leader in real-time transactions processing. We're also proud of our strong portfolio of transactional businesses. To support quality care improvements and reduced administrative costs across the healthcare industry, we operate as a neutral partner in an open network environment. We offer connectivity and interoperability among all organizations, systems and solutions - because we know that our work results in better healthcare.
As a RelayCare Product Manager, you will be part of a team which is responsible for planning and developing market driven care management and nurse advice workflow products. This position assists the Director of Product Strategy to identify and analyze market problems; develop strategic plans; product roadmaps and market requirements; develop go-to-market strategies; release product updates and launch new products; provide internal and external product consulting and training.
*Manage product release activities and product material numbers
*Coordinate all product release communications with an online software distribution tool, Download Central
*Coordinates with product management team and the rest of the business units to maximize success of RelayCare products
*Manage product enhancement requests and assist with prioritizing the product backlog
*Gather market data from competitor information, prospect/client feedback, and partner research
*Collaborate with marketing team to develop marketing materials, product data sheets, and case studies
*Assist in defining go-to-market strategies
*Review product documentation and support technical writers
*Support the product management SharePoint site
*Conduct win/loss analysis, voice of the customer interviews and customer outreach
*Consult with product management and development teams to assure that requirements are clear and achievable
*Manage customer facing activities that include customer newsletter, customer portal, regional customer events, and manage customer information in SalesForce.com
*Survey management support for RelayCare business unit
Responsible for the development for specific marketing plans and activities for specific product(s) or product line(s) to establish, enhance or distinguish product placement within the competitive arena. Develops business plans and product positioning in the marketplace. Oversees market research, monitors competitive activity, and identifies customer needs. Establishes pricing strategies. Interfaces with engineering, manufacturing, and sales to develop new products or enhance existing product(s) or product lines(s).
Entry level experience in product marketing
Additional Knowledge & Skills
This position works directly with customers; must be customer-centric, have excellent communication skills, a positive image, and exhibit sound judgment.
The position also works internally across the business unit, need to be a team-worker and have the initiative to be a self-starter on projects, able to troubleshoot problems and make decisions - or at least gather relevant data to escalate for appropriate decision-making.
The person in this position needs to have knowledge about basic product management functions, product marketing, survey management, and have strong customer service skills. They need to manage projects, think independently, and multi-task effectively.
Ability to work independently and be self-motivated. Ability to follow the healthcare industry, network, and quickly learn new and changing technologies. Pro-active involvement with educational and training activities.
Knowledge of productivity and survey tools including SharePoint, SalesForce, VersionOne, StarTeam, Zoomerang, and Cvent is a plus.
4-year degree in Marketing, Business or related field or equivalent experience
Although not required, professionals who are Pragmatic Marketing Certified would be desirable.
General Office Demands
Benefits & Company Statement
We believe you should be rewarded for the important work you do. For that reason, you'll receive a competitive compensation and benefits package when you join our team.
It starts with you. That's a simple sentence but it says a lot. It reminds each one of us that what we do matters. Every single RelayHealth employee contributes to our mission - whatever your title, whatever your role, you act as a catalyst in a chain of events that helps millions of people all over the globe. By connecting and improving the business of healthcare, we're helping to ensure that millions of patients get the treatment they need. And by choosing a career with RelayHealth, you'll join a team of passionate people working together to improve lives and advance healthcare.
At RelayHealth, we believe we can empower healthcare. And it all starts with you.
As an equal opportunity employer, RelayHealth unites the talents and contributions of all to advance the power of healthcare. Learn more about our opportunities at relayhealth.com
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